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BookHero for psychologists and psychotherapists: discretion, recurrence, billing

Confidentiality first, weekly recurrence, detailed billing for insurance and health plans. Here's the complete setup in BookHero.

Published on 28 April 2026 10 min read

Psychology offices operate at a delicate intersection: bookings must be discreet (the public page is seen by everyone), recurring (patients come weekly for months), and they need to support detailed billing for reimbursement. This guide shows how to configure BookHero so every decision respects the patient's privacy.

Why discretion is the main rule

In mental health, patient privacy is more than courtesy - it's the foundation of the work. Every tech decision has to pass the test: what if someone outside saw this? The public page, emails sent to the patient, reminders - everything has to be neutral enough to be seen without revealing anything.

Catalog: neutral names, brief descriptions

The public page is visible to anyone searching. Avoid clinical labels:

Instead ofUse
Therapy for depressionPsychology consultation 50 min
Anxiety assessmentInitial assessment 60 min
CBT sessionPsychotherapy session 50 min
Couples therapyCouple consultation 75 min
Child ADHD assessmentChild assessment 60 min
  • Psychology consultation - 50 min - €60.
  • Initial assessment - 60 min - €80 (first consultation, longer).
  • Couple consultation - 75 min - €90.
  • Child assessment - 60 min - €70.
  • Neuropsychological assessment (multi-session) - 90 min - from €120.
  • Online video consultation - 50 min - €55.

Weekly series booking: the main flow

In psychotherapy, the typical patient comes weekly, same time, for 6 to 12 weeks (or months). Book all sessions on the first one:

  1. Initial assessment - plan definition

    Initial 8-session pack agreed.

  2. Book the 8 sessions on the first visit

    Calendar lets you create them one at a time in seconds. Same time, same day, week after week.

  3. Patient gets confirmation for each

    Email with neutral text: We confirm your appointment for [date] [time].

  4. Reminders 24h before (email is the preferred channel)

    Also neutral: Reminder of your appointment tomorrow.

  5. After 8 sessions, reassess and book more

    Continuity decided in consultation - patients prefer this rhythm.

Private notes: the simplified chart

In psychology, the official clinical record (chart) is the professional's ethical and legal responsibility. Private notes in BookHero don't replace the formal chart - but serve as quick access to operational context:

  • Assessment 03/12: main complaint anxiety at work. Brief history. Plan: 8 CBT sessions.
  • Session 1 (03/15): focus on rapport and psychoeducation. Homework: thought records.
  • Session 2 (03/22): record review. Identified 3 recurring distortions.
  • Next: introduce behavioral exposure.
  • Reimbursement: insurance, tax ID saved, monthly invoice.
  • Operational notes: prefers online consultations on Tuesdays.

Billing for reimbursement (important in healthcare)

Most patients ask for an invoice with tax ID to submit to reimbursing entities (insurance, health systems, tax declarations). BookHero issues an informational PDF document (FAT) in 30 seconds:

  1. Save the patient's tax ID once

    On the card. Next time, it appears pre-filled.

  2. At session checkout, enable Issue document

    Type: FAT - invoice. Description: Psychology consultation.

  3. System generates PDF as immutable snapshot

    Once issued, value and description don't change anymore (even if you change the consultation price later).

  4. Send by email with 1 click

    Patient gets PDF, submits to reimburser.

Reminders: email instead of WhatsApp

Unlike almost every other industry, in psychology the preferred channel is email. Reasons:

  • Family-shared WhatsApp reveals content to close people.
  • Email is more discreet - accessible only to the patient.
  • Email allows neutral subject (Appointment reminder) without details.
  • Adult patients have their own personal email account.
PlanRecommendation for psychology
Free / StarterEmail confirmation + Email reminder - ideal for the sector
Pro / EnterpriseWhatsApp reminder (more reads but less discreet). Evaluate case by case.

Cancellation policy

Mental health has nuances - cancellation can be part of the clinical picture (resistance, avoidance). We recommend a clear policy communicated with sensitivity:

  • Cancel up to 24h before: free.
  • Cancel 24-2h before: charge 50% (slot hardly fillable).
  • No-show without notice: charge 100% (slot lost).
  • Communicated in description with non-judgmental tone: Out of respect for your process and my schedule...
  • In specific clinical cases (patient in crisis), exception decided in supervision.

Multi-professional office

In offices with 2+ psychologists (clinic, multidisciplinary team), each professional has their catalog. The public page can list everyone as a team. Auto-assignment makes no sense in psychology - the patient wants a specific therapist.

Online consultations

BookHero handles the booking. The online consultation itself runs via Zoom, Google Meet or another platform:

  1. Create Online video consultation service

    Same format, indicate online in description.

  2. After confirmation, send link by private message

    Don't include link in public description - send manually after each booking.

  3. Patient accesses the link at the booked time

    Session runs on the chosen platform.

Monthly reports

IndicatorHealthyWatch
Sessions / patient / month3-5 (weekly to fortnightly)<2 (patient disengaging)
% patients with tax ID saved75%+<50% (lost reimbursements)
No-shows / cancellations<8%>12% (review policy)
Recurring vs newHealthy: 80% recurring<70% (high churn - review experience)

5-day launch plan

  1. Day 1: neutral catalog

    Initial assessment + 4-5 session types.

  2. Day 2: descriptions and policy

    Professional, sensitive, clear tone.

  3. Day 3: email notifications (not WhatsApp)

    Free or Starter plan suffices for traditional psychology.

  4. Day 4: import active patients

    CSV or manual with tax ID if you have it.

  5. Day 5: test the series flow

    Book a series of 8 sessions, see confirmations, see reminders.

FAQ

How do I ensure the public page doesn't reveal the patient's clinical nature?

Catalog with neutral names, no clinical terms. Confirmations and reminders use generic text. The service name is all that appears - choose carefully.

Do private notes replace clinical records?

No. Private notes are quick operational access. Clinical records require a dedicated system, with retention, access and security defined by the professional body. Keep both.

What if a patient wants to cancel outside the cancellation window?

Cancel manually on your side, without charging. In psychology, clinical context justifies flexibility. The communicated policy is defensive, not rigid.

Can I have a separate calendar for online and in-person?

There's no automatic separation. Workaround: create In-person consultation and Online consultation as different services. Same calendar, but identifiable types.

Does invoicing work for insurance and tax declarations?

Informational document with tax ID is accepted by insurance and in tax declarations. For certified tax-authority invoicing (above certain revenue thresholds), integrate with certified fiscal software.